Hometown Media Group

 

In January 2020 I began serving as Consulting Digital Editor for Hometown Media Group, the parent company of Western Wayne News, a weekly community newspaper in Wayne County, Indiana. I use my experience and skills in online publishing, software development, small business management and technology project management to help the organization update, streamline and manage its expanding digital offerings.

My work has included workflow and business process consulting, digital publishing strategy development, researching and iterating on subscription business models and paywall setup, analytics and subscriber data management, electronic newsletter and social media strategy and implementation, WordPress custom theme and plugin development, hosting environment migration, administration and optimization, SEO and performance optimization, and staff training and documentation development.