WordCamp for Publishers Denver

I'm excited to be a part of the team that is organizing the first WordCamp for Publishers happening in Denver, Colorado this coming August 17th to 19th.

In my work on Automattic's VIP service offering I've been able to see some of the incredible things that journalists and publications of all types are doing with WordPress - really interesting stuff that pushes the software in new directions. So when I saw some of my colleagues discussing an event that would bring engineering, product and editorial teams together around all the things WordPress can do in the publishing world (for publications big and small), I wanted to be a part of making it happen.

We're looking for speakers and sponsors now. If you know someone who might want to be a part of this first-of-a-kind event, please point them in our direction. And if you're involved in publishing with WordPress at any scale, or just want to learn about how media organizations are using it to modernize their publishing  workflow, I hope you'll consider attending. Tickets ($40) will go on sale soon!

Creating a private website with WordPress

When we became parents in 2015, Kelly and I talked about where and how we wanted to share the initial photos and stories of that experience with a small group of our family and friends. In case you haven't noticed, I feel pretty strongly about the principle of owning our digital homes. So I felt resistance to throwing everything up on Facebook in hopes that we'd always be able to make their evolving privacy and sharing settings and policies work for us, while also trusting that every single Facebook friend would honor our wishes about re-sharing that information.

I took some time to explore tools available for creating a private website that would be relatively easy for our users to access, relatively easy to maintain, and still limited in how accessible the content would be to the wider world. (I tend to assume that all information connected to the Internet will eventually become public, so I try to avoid ever thinking in terms of absolute privacy when it comes to websites of any kind.)

I thought about using WordPress.com, which offers the ability to quickly create a site that is private and viewable only by invited users while maintaining full ownership and control of the content. I passed on this idea in part because it didn't allow quite the level of feature customization that I wanted, and partly because it's a service of my employer, Automattic. While I fully trust my colleagues to be careful and sensitive to semi-private info stored there, it felt a little strange to think of creating something a bit vulnerable and intended for a small group of people within that context. I would still highly recommend the WordPress.com option for anyone looking for a simple, free/low-cost solution to get started.

Here are the WordPress tools I ended up using, with a few notes on my customizations:

Basic WordPress Configuration

For the basic WordPress installation and configuration, I made the following setup choices:

  • I put the site on a private, dedicated server so that I had control over the management and maintenance of the site software (as opposed to a shared server where my content, files or database may be accessible to others).
  • I used a Let's Encrypt SSL certificate and forced all traffic to the SSL version of the site, to ensure all communication and access would be encrypted.
  • I set up a child theme of a default WordPress theme so I could add a few customizations that would survive future parent theme updates.
  • I set "Membership" so that "Anyone can register" in the role of Subscriber (see more below on why this is okay).
  • For Search Engine Visibility I set "Discourage search engines from indexing this site".
  • For discussion I set "

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Beyond Tweetstorming

It seems "tweetstorming" - using a series of tweets on Twitter to share commentary that requires more space than a single tweet can hold - has become a thing.

For those of us who have been using various web tools to publish online for many years now without any notable space constraints, it's a puzzling trend to say the least. Why would you put your thoughts in a format and on a platform that was not at all designed for longer form writing, makes it hard for others to link and respond, and risks a loss of ownership or availability of that content later on (for starters)? I've expanded on these concerns in posts like Owning our digital homes, and made light of them in my own tweets.

But we know that the most elegant and flexible practices don't always win out over ones that are popular or compelling in other ways. So I'm trying to resist the temptation to be entirely dismissive of tweetstorming, especially as I see people call out why they prefer it over blogging: they're more likely to follow up on a conversation on Twitter than they are to check back on an individual blog's comment thread, they like the immediacy and wide distribution of Twitter, they like being able to respond to single thoughts one tweet at a time, and so on.

That said, I still see tweetstorming as a disconcerting trend for the realm of publishing and discussion online. In a time where we need more clarity of thinking, constructive dialog and interactions that don't shy away from details, nuance and truth-seeking, tweetstorms seem like a move in the wrong direction.

So what to do about it?

Continue reading Beyond Tweetstorming

I'm joining Automattic

wordpress-logo-stacked-rgbOne of the main reasons I get excited about Internet technologies is that they amplify the power of the written word and other kinds of creative publishing. Modern online tools enable bloggers, software developers, poets, journalists, novelists, chefs, filmmakers, marketers, photographers, artists, scientists, organizers and many other kinds of people to bring their creations to the world, at a constantly decreasing cost. And even through all of the cultural transformations we've seen spurred on by the Internet, the power of the written word remains - publishing can still change minds, start movements, spark connections, capture beauty, reshape lives.

Next week I'm joining Automattic, Inc., the company that makes WordPress, runs WordPress.com, and provides a bunch of other publishing-related tools and services. I'm joining the WordPress.com VIP team as a full-time VIP Wrangler, where I'll be helping to provide support, hosting, training, and other services to some of the biggest and best WordPress sites on the web (NY Times, TED, CNN, Time and more).

There are many reasons I'm excited about this, including:

Continue reading I'm joining Automattic